Taping The Lisa Oz Show

Amy just finished taping a segment for Lisa Oz’s new show, which launches in July. (Lisa Oz = Dr. Oz’s wife.)

Amy just finished taping a segment for Lisa Oz’s new show, which launches in July. (Lisa Oz = Dr. Oz’s wife.)

Data’s big in Australia! The Aussie edition of Grazia Magazine published an excerpt of Data for online daters throughout the country.
But perhaps the reason why we love her the best is that she recently authored “Data, A Love Story.” After attempting – and failing – to find love via online dating, she took matters into her own hands. Or rather, the hands of her male alter ego. Using digital strategy and sharp intellect, she met her ideal man (now husband!). And for the benefit of her fellow lady geeks, she turned her story into a written memoir… Read more here.

Amy was interviewed by Debbie Millman for the wildly popular Design Matters show. The conversation went well beyond data and dating… The entire epsiode is now available for streaming and download. Click here to listen.

The “tyranny of choice” theory posits that surrounded by too many options, we become paralyzed, overwhelmed, and unable to make a decision. Some of us begin to think that we have infinite opportunities and become lured by the prospect of bigger, better deals. Others just want out, so they’re willing to settle for someone who seems good enough at that moment in time…
Read the full story at Time.com

DATA is now being translated into three languages! Coming soon to Taiwan, Korea and Brazil! Look for it on bookshelves in Chinese, Korean and Portuguese in a few months!
Italy, will you be next? (Sì! Sì!)
DATA是现在正在翻译成三种语言!即将到台湾,韩国和巴西!在中国,韩国和葡萄牙在数个月的书架上寻找它!
DATA는 현재 3 개 국어로 번역되고 있습니다! 대만, 한국, 브라질에 출시 예정! , 중국어, 한국어, 몇 개월 만에 포르투갈어로 책장에 찾아 봐!
DATA agora está sendo traduzido em três línguas! Em breve, em Taiwan, Coréia e Brasil! Procure-o nas prateleiras em chinês, coreano e Português em poucos meses!
We’ve been collecting and analyzing data about Data, A Love Story’s readers, reviewers and buyers. For example, how many of Data’s readers also belong to AARP? What are the two most common words used to describe Amy’s story?


The profit model for dating sites relies on retention, even though our desire as members is exactly the opposite. We want to find true love so we can be finished with dating altogether. Once we’re in relationships, we’re theoretically off the market. We cancel our memberships and spend our money elsewhere. Fresh new crops of daters should cycle through the various dating sites just as current members are leaving, but that’s not always the case. And besides, the more members or page views a site can count, the more money there is to be made.
Read the full story at Quartz (qz.com)…

…She has the perfect surname for an online dater–and a heartening tale about how she found love and you can too.
Watch the full segment of The View here.
After many epically bad dates, Amy Webb decided to change her approach. She had been set up by family members for so long it seemed that the Internet would be a more successful venue for finding Mr. Right. While it was more efficient, the dates were still awful. She just wasn’t finding her perfect man, which she said was Michael Bluth from Arrested Development meets Larry David. Her findings and process were documented in her book, Data: A Love Story.

Data, like diamonds, can be mined. But is data forever? Or, in other words, can you find love by creating a data-based algorithm for online dating sites like match.com? That’s how Amy Webb found her husband. She documents her digital romance in a new book, “Data, a Love Story.” But Christine Rosen is skeptical. The Schwartz Fellow is writing a book that cautions against using too much tech to mediate human experiences– arguing that Yelp and Match.Com may be stealing away the serendipitous experiences that enrich our lives. On this podcast, listen to the two discuss dating psychology, the danger of marketing ourselves as “products” online, and how the “tyranny of choice” impacts finding a mate.
Listen to the full conversation here at The New America Foundation…

Durante il suo approccio quantitativo alla ricerca del partner, l’autrice di Data. A love story ha fatto scoperte esilaranti: le donne con i capelli ricci, per esempio, vengono scartate più facilmente: “Un giorno scoprirà quanto sono belli i tuoi boccoli – afferma -, ma nel frattempo stirali per le fotografie”. Che gli appassionati del “Give me five” hanno un lessico sgrammaticato e che gli avvocati tendono a controllare il cellulare il 67% di volte in più degli insegnanti. Quelli che bevono tanto scotch durante gli appuntamenti hanno la tendenza a parlare subito di sesso, mentre chi preferisce gli shot mentirebbe sulle questioni lavorative. Quanto c’è di vero? Tutto. Solo che forse è meglio (ancora) affidarsi al fato piuttosto che a un algoritmo.
Read the full story (in Italian) here at Corriere Della Sera…

One of the original 135 questions on that very first computer dating system: “Do you believe in a God who answers prayer?”
I know all this because I read Chapter 5 of “Data, A Love Story,” the new book by our guest on our pre-Valentine’s Day edition of CNN Profiles, Amy Webb.
Webb is not particularly religious.
Listen to the full interview between Michael Schulder and Amy at CNN Radio…

If anyone could solve the online dating problem it had to be Amy Webb, CEO of Webbmedia Group, a digital strategy agency that advises clients about technology and digital trends. Forbes calls her “the strategic Svengali behind many blue-chip media companies” and includes her in a list of “Women Changing the World Through Technology.”

Online dating is weird as hell. You’d think this wouldn’t be the case. After all, the algorithms that connect people on dating sites aren’t theoretically all that different from the ones that power search engines and generate billions in revenue. So why is online dating still such a thoroughly imperfect experience?
Amy Webb, like so many others, learned just how flawed the science of online dating is by going on a series of comically awkward dates with some pretty unbelievable characters.
Read the full interview/ review at ReadWrite…